Services
Brand Positioning: Brand positioning is the invisible instrument which increase over all worth of organization we build brand positioning in some specific areas so that over all positioning can be maintain, and those areas are:
- Within the organization
- Outside the organization
- Among the Media
- Front of Society
- With Government & Administration
ATL Services: Above The Line (ATL) is an advertising technique using mass media to promote brands. This type of communication is conventional in nature and is considered impersonal to customers.
- News Coverage
- Press Conferences
- Print Ads
- TV Ads Spot/Scroll/Logos Display (Cable & Satellite)
- Internet Marketing
- Digital Advertising
- Radio Jingle
- Bill Board/Hording
BTL Service: Thinking out of the Box Creating successful and differentiate your brand and sustain your business growth Below the Line (BTL), is all advertisement that is done at outlet/retail level as well as direct marketing. Below the line sales promotions are short-term incentives, largely aimed at consumers. With the increasing pressure on the marketing team to achieve communication objectives more efficiently in a limited budget, there has been a need to find out more effective and cost efficient ways to communicate with the target markets. This has led to a shift from the regular media based advertising. And the instruments of BTL service which provide by us are:-
- Events
- Entertainment Shows
- Theme Parties
- Trade fair
- Sampling
- Bulk SMS
- Direct mail and e-mail
- Merchandising Display
- Demo Van Display (Road Shows)
- Individual Feedback (Forms/Drop Box)
- Individual Interaction (Canopy/Door to Door)
- Crew launching/Promotion
- Competitions and prizes
- Sending cards to regular customer (Birthday, anniversary etc) PR activity
- Seminar /Conventions
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